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Until October 9 Lorca exhibition of posters from 100 years of tourism in Murcia

100 años de turismo en la Región de Murcia at the Palacio de Guevara in Lorca

Until October 9 Lorca exhibition of posters from 100 years of tourism in Murcia This exhibition at the magnificent venue of the Palacio de Guevara in Lorca is being held to celebrate 100 years of tourism in the Region of Murcia, and offers a visual recap of some of the images which are most representative of how the Costa Cálida grew into the tourist attraction it is today.

Until October 9 Lorca exhibition of posters from 100 years of tourism in Murcia On display are 74 posters, photographs, postcards, leaflets, early tourist guidebooks, historical travel books and other materials, capturing a little of the spirit of how tourism has been promoted since 1926. One section is devoted entirely to fiestas and traditions, with pride of place being given to the local Semana Santa celebrations in Lorca.

Overall, the display is divided into five historical periods, with special attention paid to themes such as the early visitors, spa resorts, the arrival of the railway and fiestas, while the final part is concerned with the transformation to the current model of tourism, including culture, nature, gastronomy and new experiences. At the same time, it is an interesting look back at how promotion was approached int eh past, from the first lithographs to the current graphic design and digital promotion.

The exhibition can be visited from Tuesdays to Saturdays between 10.30 and 14.00 and from 17.00 to 20.00, and on Sundays from 10.30 to 14.00.

For more local information about Lorca, including news and what’s on, enquire at the tourist office (located in the same building, telephone 968 441914, email lorcaturismo@lorca.es), or visit the home page of Lorca Today.

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Oficina de Turismo de Lorca

Lorca Tourist Office

The rich and extensive history of Lorca has left a legacy of archaeological sites and historic buildings around which the modern city has built its tourism industry. Amongst these are Lorca Castle, Plaza de España, the former Collegiate church of San Patricio, the municipal archaeological museum, the Casa Huerto Ruano, the Palacio de Guevara and the churches and convents of San Francisco, San Mateo, the Virgen de las Huertas, La Merced, El Carmen and many others.

Unfortunately, Lorca has been prone to natural disaster, suffering a severe flood in 1973 which killed 50 people, and a Gota Fría on September 28^th 2012, as well as a series of earthquakes, the most recent of which was 5.3 on the Richter scale on 11^th May 2011 and claimed 9 lives.

Lorca Tourist Office Lorca also has an area of unspoilt coastline incorporating the Parque Regional de Cabo Cope - Puntas de Calnegre, which includes the beaches of Puntas de Calnegre, Cala Calnegre and various others. Although only one is accessible by road others can be reached along dirt tracks!

In terms of fiestas, Lorca is synonymous with Easter (Semana Santa), its biblical parades of International Tourist Interest status being famous throughout Spain. The week includes a series of parades in which the whites (Paso Blanco) and blues (Paso Azul) try to outdo each other with the magnificence of their embroideries and the skill and daring of their horsemen.

In the Autumn Lorca also celebrates the Fiestas of San Clemente and a Feria and there are a series of important events throughout the year in the Recinto Ferial, as well as a busy cultural and sporting programme.

The tourist office relocated for 14 years to Calle San Patricio, near the church, but has now returned to its former premises alongside the Palacio de Guevara in the Plaza Concha Sandoval, or Plaza de la Bordadora (click for map).

Lorca Tourist Office Lorca also has an area of inspoilt coastline incorporating the Parque Regional de Cabo Cope - Puntas de Calnegre, in the Sierra de Almenara, which includes the beaches of Puntas de Calnegre, Baño de las Mujeres, San Pedro, El Siscal, Cala Honda, Cuartel del Ciscar, Junquera, Cala de la Gruta, Cala Leña, Los Hierros, Cala Blanca and Playa Larga, although many are accessible only along difficult tracks or by boat!

Lorca Tourist Office However, in spite of its many attractions, the name of Lorca is synonymous with Easter, (Semana Santa) its biblical parades of International Tourist Interest status and famous throughout Spain. The week includes a series of processions in which the Whites (Paso Blanco) and Blues (Paso Azúl) try to outdo each other with the magnificence of their embroideries and the skill and daring of their horsemen.